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Amazzia

An Amazing Transformation

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Brief

Amazzia is an emerging Amazon brand management agency. They help brands and manufacturers achieve success on Amazon by offering a full suite of services including brand protection, marketing, amazon management, and distribution services. If you want to be amazing on amazon, you will want to work with Amazzia!

01. Challenge

Inspiring vision to grow beyond what’s possible crashed against unfortunate reality. Poor branding, muddled messaging and unimaginative sales collateral held the company back. Leadership’s goal for a significant increase in revenue growth challenged the company to completely change its approach to sales and marketing. If the change were to happen, it would have to be bold and unapologetic. It would have to make an impact.

02. Solution

Pixel Bureau met Amazzia’s challenge with a solid plan and execution superpowers to match. Creative latitude, a generous sprinkle of pixel dust, some marketing abracadabra, and voilà! Amazzia’s old branding, website, and dated powerpoint decks had disappeared. In its place was a new vivid brand look, an elegant website that improved conversions, and an abundance of marketing collateral to optimize the sales funnel.

We emboldened Amazzia with a new tag line calling on their clients to “Be Amazing on Amazon.” This call was amplified through trade show materials, targeted ad campaigns, HubSpot landing pages, email workflows and automated sequences. You could start hearing the uplifting sound of deals being closed!

As a finishing touch to Amazzia’s transformation, we produced an explainer video that tied together the new branding, messaging, and an aspiring vision. It employed the art of storytelling, a clever script, a talented voice artist, relatable actors, dynamic animation, and a moving soundtrack to present to the world the company Amazzia had become.

03. Results

Transformation is a dramatic change in form or appearance. In the case of Amazzia it was both. New branding, harmonious design and quality of marketing assets elevated the company’s appearance to a whole new level. The change in form came through a new approach to marketing and lead generation, redesigned sales funnel, ever-growing sales department, and an expanding roster of clients.

• Sales increased by 22% in 12 months
• Double digit growth in new clients onboarded
• Reliable flow of marketing and sales qualified leads
• Boosted advertising budget ROI

 

William Fikhman
``Pixel Bureau has been an asset to our team over the last year for our B2B brand. We started with a rebrand including new logo, website, identity, tagline and then proceeded to create case studies, trade show materials, signage and an amazing explainer video. They bring top notch ideas that really elevate marketing - I continue to get comments from prospects and clients about how cool the branding looks! Kevin and Aliona are very caring, creative and have a high standard for perfectionism.``

— William Fikhman

Chief Strategy Officer

Logo & Tagline

AMZZOldLogoText_v2
AMZZNewLogoText_v2

Brand Book

Amazzia Stationery

Brand Identity
Collateral

• Company Business Cards
• Individual Diecut Folded Business Cards
• Letterhead
• Envelopes

Company Headshots

Custom Icons
& Illustrations

• Employee Avatars
• Company Headquarters
• What We Do Illustration
• Core Value Icons
• Service Icons

Explainer Video: Live Action + Animation

• Conceptualized Idea
• Produced Script
• Scouted voice over talent. actors, and location
• Sourced music
• Shot and directed video
• Designed video graphics
• Character and graphics animation

Website Design & Development

• Modern look and feel
• Speed Optimization
• Hubspot integrated with forms, gated content, CTAs
• UX/UI and conversion optimization
• Lifestyle office/people photography and headshots
• Custom graphics

Custom Blog Images

Hubspot Integration

HubSpot Integration

• Landing Pages template design
• Marketing emails template design
• Automated workflows,
• Drip email campaigns
• Sequancies
• SMS, Slack, Email Notifications
• CRM segmentation
• Blog
• Ad campaigns

Amazon Product Photography & Vector Illustrations

Amazon Product Photography

Amazon Product Infographics

Amazon Inforgraphic
Amazon Inforgraphic
Amazon Inforgraphic
Amazon Inforgraphic
Amazon Inforgraphic
Amazon Inforgraphic